In light of the 2nd anniversary, I felt it necessary to revisit a topic that has weighed on my mind through my work and efforts to innovate in technology. Revisiting how AI Silently and Successfully Attacked America.
I have been deeply engaged in the development of patent-pending AI technology. I was traveling when a friend of mine called me on face-time and said, “Hey, I heard some chatter that what you are working on could have prevented something like the attack at the capitol?” I guess? At the time, I was working on research for building scalable tabular sets where column names or ontologies could be set and formed into sizeable hierarchal relationship graphs of new and historical data to be trained or retrained into AI models. The initial focus was tweet toxicity, dynamically adding labeled tweets and toxic phrases. The same labeling mechanic could be used to mark extremisms and analyze the proliferation of radical views as new user-generated content pours in.
So, I got to thinking about this subject. I’ve found something alarmingly wrong happening today. I feel a strong obligation to make a case to you which isn’t in my financial interest. It’s one in the interest of civilization.
America has, in fact, suffered its first terrorist attack influenced by AI
It’s a weird thing to say and really difficult to process at first. I will make the case below for how AI-driven systems enticed users to engage in echo chambers. This is what resulted in an Attack on America.
Something is evolving behind the scenes when you use platforms like YouTube and Twitter. This is transforming your experience into what your interests are. This is to keep you engaged and to keep you coming back. It’s no different than the engineered experience of gambling. They aren’t required to disclose which content is being served as part of the experience. Nor are they required to disclose your information being used in their AI. But is it safe?
Well, if you look at nothing but cuddly animal videos all day. But that’s not what people use these platforms for primarily. Salacious content draws human attention. Salacious content drives attention and interaction.
In 2015, I was running a top 100 Programmatic Advertising Company in the world, which I had founded several years earlier at the age of 21. Before deciding to start the company, I worked as a C developer of slot games, where I created visual hardware and memory-efficient 3D effects of 2D assets for one of the largest slot game producers in the world.
As a representative of large media houses and content producers, we were sifting multiple exchanges worldwide, including LiveRail. Facebook would later purchase LiveRail and dismantle it as its own entity. This is how you see video ads on Facebook videos today. We also worked with a great list of direct advertisers. We noticed strange targeted buying trends in digital advertising campaigns in the UK emerge.
Influence of Advertising
Advertising is an influence. AI-powered Advertising tries to influence an audience to perform an action, to believe or feel something. Dollars and Pounds started flowing into this idea – a British Exit from the European Union. What played out was the dynamic that if you spend enough money and show enough people enough content, you can influence them politically. It doesn’t sound so dissimilar from the correlating course of the United States at the time with Donald Trump’s 2020 run for president and how he used digital advertising to bolster his platform.
The infinite scroll of content that most social media users are familiar with provides users with content inferred by artificial intelligence. AI used by social media platforms analyzes user behavior to provide content to keep the user on the website longer and interesting them enough to engage with it. This is equivalent to pulling on a slot machine handle for every new piece of content. However, more sinister because instead of it being random within the limits of the law the content is tailored to attract your attention.
This is why leaders of organizations (businesses and non-profits) and governments should act now, review their principles, and align their objectives around them. Don’t irresponsibly use the attention to run content recommendation engines to keep retention rates up.
AI and Ethics
Leading me to my last point. Platforms of a specific size where presidents of governments use it are essentially public utilities, with significant influence over public perception and algorithmic use of content suggestion. The Gaming Industry has set a standard for generating numbers, as slots are number generators that generate numbers within the proven odds of regulatory requirements. Some jurisdictions have complex requirements for how this can be done. But there is a process in place for how these systems are regulated.
It is my life’s mission to enable people with the highest standards & control over the information they have amassed throughout their lives. Providing a platform to add and organize more. At the same time, putting it to use in real-time to adapt to ever-changing history and ever-changing circumstances. Join me in this mission by signing up for early access to the drainpipe.io™. It is an operating system that allows you to take control of your digital artifacts. It also manages your rights with the help of AI. https://drainpipe.io